Start with the property file
Before photography or advertising, assemble the title deed, identification, floor plan, service-charge information, tenancy details and mortgage position. Missing or inconsistent information slows down serious buyers and can create problems once an offer is accepted.
Price for the current market
Use recent comparable transactions, competing listings, the property’s condition and the seller’s timing. An ambitious asking price can reduce early interest, while an unnecessarily low price gives away value. Agree in advance how feedback and price reviews will be handled.
Prepare and qualify
Good photography, orderly presentation and accurate particulars help buyers understand the property. Enquiries should then be qualified around budget, finance, timing and decision-makers before arranging viewings. When an offer arrives, compare the full terms, not only the price.
Practical checklist
- Complete the ownership and tenancy file
- Review comparable evidence
- Prepare the property for photography
- Approve accurate listing details
- Set a viewing and offer process
Official reference: DLD sale-registration requirements. Rules, fees and procedures can change. Confirm the current position before making a final decision.

