The World’s First Mercedes-Benz Branded Residential Hyper-Tower

Binghatti Developers, in collaboration with Mercedes-Benz, presents Mercedes-Benz Places — a landmark residential hyper-tower that brings Mercedes-Benz’s global design philosophy into the world of ultra-luxury real estate.

Rising prominently in Meydan Dubai, this iconic tower embodies precision engineering, architectural excellence, and timeless sophistication. Designed under Mercedes-Benz’s renowned Sensual Purity philosophy, the project represents a new benchmark for branded living in Dubai.

📍 Location – Meydan, Dubai

Mercedes-Benz Places by Binghatti is strategically located in Meydan, one of Dubai’s most ambitious master-planned districts, known for its ultra-luxury developments, vast open spaces, and long-term growth potential.

Meydan offers seamless connectivity to Downtown Dubai, DIFC, Business Bay, and Sheikh Zayed Road, while maintaining a more exclusive, low-density environment. The district is home to Meydan Racecourse and forms a key part of Dubai’s future urban expansion strategy, making it increasingly attractive to high-net-worth residents and investors.

With uninterrupted skyline views toward Downtown Dubai and Burj Khalifa, Mercedes-Benz Places combines proximity to the city’s core with the privacy and scale of a premium master community.

🏙 Project Highlights

💰 Payment Plan

To Be Announced (TBA)

Payment plan details for Mercedes-Benz Places by Binghatti will be officially confirmed by the developer. Final structure, milestones, and percentages will be announced during the sales launch.

🌟 Signature Amenities

Mercedes-Benz Places offers a curated collection of premium lifestyle amenities designed to reflect the brand’s commitment to innovation, comfort, and exclusivity.

🏊 Lifestyle & Leisure

• Infinity swimming pool with panoramic Downtown views

• Residents’ sky lounges

• Observation decks & landscaped terraces

• Private valet and concierge services

🧘 Wellness & Fitness

• State-of-the-art fitness centre

• Luxury spa & wellness suites

• Yoga and meditation spaces

• Private relaxation lounges

🛎️ Exclusive Services

• High-speed private elevators

• Smart access and security systems

• Dedicated residents’ services

• Chauffeur-inspired arrival experience

🛋️ Apartment & Penthouse Features

• Floor-to-ceiling glazing with city skyline views

• Expansive layouts with premium finishes

• Smart-home automation

• Designer kitchens with high-end appliances

• Luxurious master suites with walk-in wardrobes

• Generous balconies and terraces

• Private pools in select penthouses

Every residence is crafted to reflect Mercedes-Benz’s Sensual Purity design language — refined, minimalist, and timeless.

📊 Unit Overview

Suites (Levels 12–52)

Penthouses (Levels 55–66)

📌 Layouts, views, and internal areas vary by stack and floor. Detailed floor plans are available upon request.

🌟 Why Invest in Mercedes-Benz Places by Binghatti?

✅ World’s first Mercedes-Benz branded residential tower
✅ Prime Location in Dubai
✅ Freehold ownership in a high-demand district
✅ Ultra-limited supply of branded residences
✅ Strong long-term capital appreciation potential
✅ High rental demand among HNW and UHNW tenants
✅ Architectural landmark with global brand recognition
✅ Developed by Binghatti, one of Dubai’s most distinctive developers
✅ Ideal for end-users, investors, and collectors
✅ Long-term value backed by an iconic global luxury brand